First VIew

Benefit & Offer

Catch Copy

Achievements and appeal points

Introducing our achievements and appeal points

The most eye-catching product images, catch copy, and awards should be clearly arranged. The main visual catch copy should convey "benefits" (the advantages of introducing the product or service) and "offer" (the proposal). Achievements and appeal points

Empathy and arousal

Empathy and arousal

Depends on the user

State that you understand the user’s concerns or problems, such as “I understand you have a problem with XXX.

State that “users who arrived at the product page through a search” will be interested in the product

Benefit/Feature/Benefit

Benefit

The future obtained by purchasing goods and services

Benefit 1

Describe the benefits of purchasing and using the product or service

Benefit 2

A more detailed description than the first view, which in a few words explains "what kind of benefits the product has.

Benefit 3

Perspectives lacking in competitors

Achievements and Examples

Achievements and Examples

Present evidence with results and examples to reassure users

Achievements 1

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Achievements 2

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Testimonials

Testimonials

Earn trust by posting evaluations from a third party's perspective

Contents that give a clearer picture of what will happen after the product is deliveredContents that received the most inquiries from users

John Doe
Financial Manager

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Jane Doe
Designer

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John Doe
Data Analyst

Flow/Implementation Flow

Flow/Implementation Flow

Flow of how to use and support products and services

Flow/Implementation 1

Flow/Implementation 2

Flow/Implementation 3

start of use

Frequently Asked Questions/FAQ

Frequently Asked Questions/FAQ

Self-solving users' problems by posting information on procedures and post-purchase guidance in advance.

Answer 1
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Answer 2
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Answer 3
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Closing

Closing

List "why you should buy now."

The content of the message, such as "This price is only available for X number of days" or "Now you can get a set of X number of pieces", makes you think that you don't want to lose money later on.

Conversion/Action

Conversion/Action

Easy-to-understand design that elicits action